diff --git a/assets/beep.css b/assets/beep.css
index 34d1a91..320d694 100755
--- a/assets/beep.css
+++ b/assets/beep.css
@@ -1062,18 +1062,17 @@
   gap: 8px;
   margin-top: 4px;
 }
-/* Brand wordmark (inline SVG, inherits colour via currentColor) */
+/* Brand wordmark (inline SVG recreation of the 3D "Beep!" logo) */
 .beep-embed .beep-post-wordmark {
-  color: var(--beep-accent);
-  opacity: 0.55;
+  opacity: 0.85;
   flex: 0 0 auto;
-  height: 16px;
+  height: 18px;
   width: auto;
   transition: opacity 0.15s ease;
   user-select: none;
 }
 .beep-embed .beep-bottom-bar-reply .beep-post-wordmark {
-  height: 13px;
+  height: 15px;
 }
 .beep-embed .beep-post:hover .beep-post-wordmark,
 .beep-embed .beep-reply:hover .beep-post-wordmark {
diff --git a/beep.php b/beep.php
index 7b76062..ee08778 100755
--- a/beep.php
+++ b/beep.php
@@ -2,7 +2,7 @@
 /**
  * Plugin Name:       Beep
  * Description:       A Twitter-style microblog for WordPress, with likes, replies, and Gravatars. Use the [beep_feed] shortcode on any page.
- * Version:           1.7.1
+ * Version:           1.7.2
  * Requires at least: 6.0
  * Requires PHP:      7.4
  * Author:            Sami Ahmed
@@ -14,7 +14,7 @@ if (!defined('ABSPATH')) {
     exit;
 }
 
-define('BEEP_VERSION',     '1.7.1');
+define('BEEP_VERSION',     '1.7.2');
 define('BEEP_FILE',        __FILE__);
 define('BEEP_DIR',         plugin_dir_path(__FILE__));
 define('BEEP_URL',         plugin_dir_url(__FILE__));
diff --git a/includes/helpers.php b/includes/helpers.php
index 5f514ef..00289db 100755
--- a/includes/helpers.php
+++ b/includes/helpers.php
@@ -55,21 +55,35 @@ function beep_logo_svg() {
 }
 
 /**
- * Small "Beep!" brand wordmark shown at the bottom-right of every beep and reply.
+ * The "Beep!" brand wordmark shown at the bottom-right of every beep and reply.
  *
- * Rendered as crisp inline SVG so it stays sharp at any size and inherits its
- * colour from CSS (currentColor). The bundled beep-wordmark.png assets are
- * corrupted, so we draw the wordmark as vector text instead. To use a real
- * image once you have a clean asset, hook the `beep_post_wordmark` filter:
+ * Rendered as a crisp inline SVG recreation of the 3D extruded brand logo —
+ * a blue-violet face with a darker-blue depth and navy outline. Stays sharp at
+ * any size and ships as ~1KB of markup (no image request). The bundled
+ * beep-wordmark.png assets are corrupted, which is why we draw it as vector.
+ * To swap in a real image once you have a clean asset, hook the filter:
  *   add_filter('beep_post_wordmark', fn() => '<img class="beep-post-wordmark" src="...">');
  */
 function beep_post_wordmark() {
-    $svg = '<svg class="beep-post-wordmark" viewBox="0 0 62 20" width="50" height="16"'
-        . ' role="img" aria-label="Beep">'
-        . '<text x="0" y="15"'
-        . ' font-family="-apple-system,BlinkMacSystemFont,&quot;Segoe UI&quot;,Roboto,Helvetica,Arial,sans-serif"'
-        . ' font-size="16" font-weight="800" letter-spacing="-0.5" fill="currentColor">Beep!</text>'
-        . '</svg>';
+    // Build the 3D extrusion: stacked copies offset down-left, deepest first.
+    $depth   = 7;
+    $extrude = '';
+    for ( $i = $depth; $i >= 1; $i-- ) {
+        $x = 9 - $i;
+        $y = 49 + $i;
+        $extrude .= '<text x="' . $x . '" y="' . $y . '" fill="#2A2AAE">Beep!</text>';
+    }
+
+    $svg = '<svg class="beep-post-wordmark" viewBox="0 0 168 68"'
+        . ' role="img" aria-label="Beep!" xmlns="http://www.w3.org/2000/svg">'
+        . '<g font-family="&quot;Arial Black&quot;,&quot;Arial Bold&quot;,Arial,Helvetica,sans-serif"'
+        . ' font-weight="900" font-size="52" letter-spacing="-1">'
+        . $extrude
+        // Front face: blue-violet fill with a navy outline drawn behind it.
+        . '<text x="9" y="49" fill="#5238E6" stroke="#15155C" stroke-width="1.8"'
+        . ' stroke-linejoin="round" paint-order="stroke">Beep!</text>'
+        . '</g></svg>';
+
     return apply_filters('beep_post_wordmark', $svg);
 }
 
diff --git a/readme.txt b/readme.txt
index 94bcbac..1ffd384 100755
--- a/readme.txt
+++ b/readme.txt
@@ -4,7 +4,7 @@ Tags: microblog, twitter, tweets, social, comments, polls, elementor
 Requires at least: 6.0
 Tested up to: 6.9
 Requires PHP: 7.4
-Stable tag: 1.7.1
+Stable tag: 1.7.2
 License: GPLv2 or later
 
 A Twitter-style microblog for WordPress. Posts, likes, replies, polls, quotes, GIFs, and Gravatars. Use [beep_feed] shortcode or Elementor widget.
@@ -40,6 +40,10 @@ Features:
 
 == Changelog ==
 
+= 1.7.2 =
+* Beep wordmark on every beep + reply is now the 3D extruded brand logo (blue-violet face, navy outline, blue depth) instead of flat text, drawn as a sharp ~1KB inline SVG.
+* Bumped the wordmark size and opacity so the logo reads clearly on the dark theme.
+
 = 1.7.1 =
 * Beep wordmark now shown bottom-right of every beep AND reply, with the delete button furthest right.
 * Wordmark rendered as crisp inline SVG (readable on the dark theme); removed a duplicate wordmark.